Decision Lens Selected by freecreditreport.com for Consumer Product Portfolio
Arlington, VA — Decision Lens has been selected by freecreditreport.com (FCR) to identify the mix of resources to apply against the company's consumer product portfolio, and to support the prioritization of IT requests related to marketing analysis.
Freecreditreport.com, a Web site owned by ConsumerInfo.com, Inc., an Experian™ company, provides consumers with instant access to their individual credit report and score, giving them the opportunity to assess their financial situation in an easy-to-read format. The company also has established partnerships with leading, online financial organizations to offer consumers a broad range of financial products and information.
Decision Lens will provide software and services to identify the mix of resources for FCR's Credit, Protection, Affinity, and New Innovation product verticals. FCR's Evaluation and Prioritization Teams are using Decision Lens to set strategic criteria to evaluate and prioritize existing and new product enhancements on a monthly basis.
Additionally, FCR will use Decision Lens to prioritize IT projects in the area of data extraction and other IT support requests internally to improve marketing analysis.
"Companies like freecreditreport.com need to quickly and confidently make the right choices in funding their product portfolios, to support their clients properly in today's uncertain economy," said Decision Lens CEO John Saaty. "Decision Lens enables commercial and federal clients to see the likely results of their intended actions almost instantly. We're pleased to extend that service to freecreditreport.com," he added.
Besides freecreditreport.com, Decision Lens serves numerous well-known national commercial clients including Johnson and Johnson, Corporate Executive Board, and the NFL's Green Bay Packers, among other organizations. Decision Lens software also is used widely throughout the federal government and across the Intelligence Community, with clients in the US Navy, the Joint Staff and CENTCOM.
About Decision Lens
Decision Lens Inc. provides easy-to-use software solutions to take the guesswork out of mission-critical enterprise planning, financial, IT and performance-related decisions.
Powerful desktop and Web-based applications enable Decision Lens clients to save billions of dollars, aligning their strategic operational goals and priorities with the best possible investments in people, projects, products and suppliers.
Sophisticated mathematical analysis, superior reporting and world-class performance visualization capabilities allow Decisions Lens users to instantly understand the potential ramifications of changing business scenarios.
For more information, contact Decision Lens at 703-399-2100 or www.decisionlens.com.
Freecreditreport.com provides consumers with quick, easy and cost-effective access to personal credit histories, ongoing monitoring of changes to credit reports, as well as access to educational materials.
The leading provider of online consumer credit reports, credit scores, credit monitoring and other credit-related information, freecreditreport.com serves millions of active members and has delivered more than 98 million credit reports on the Web. For more information, please visit http://www.freecreditreport.com, a Web site owned by ConsumerInfo.com, Inc., an Experian company.
Experian is the leading global information services company, providing data and analytical tools to clients in more than 65 countries. The company helps businesses to manage credit risk, prevent fraud, target marketing offers and automate decision making. Experian also helps individuals to check their credit report and credit score and protect against identity theft.
Experian plc is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. Total revenue for the year ended March 31, 2009, was $3.9 billion. Experian employs approximately 15,000 people in 40 countries and has its corporate headquarters in Dublin, Ireland, with operational headquarters in Nottingham, UK; Costa Mesa, California; and São Paulo, Brazil.
For more information, visit http://www.experianplc.com.
Experian and the marks used herein are service marks or registered trademarks of Experian Information Solutions, Inc.
Other product and company names mentioned herein may be the trademarks of their respective owners.